Technology adoption · Entrepreneurial leadership
We develop the entrepreneurial leadership, commercial thinking and organisational conditions that move technology from possibility into meaningful use.
How we help
Support for founders, technical leaders and organisations turning possibility into meaningful use.
For founders and technical teams
Understand how corporate customers evaluate, buy, implement and adopt technology; articulate its value; and design pilots that build credible evidence—while developing the team and commercial foundations required to grow.
Explore founder supportFor founders and leaders navigating change
One-to-one coaching for technical and academic specialists developing commercial and managerial fluency, and for commercial or functional leaders developing the technological judgement to lead AI, innovation and change.
Explore leadership coachingFor founders and organisations
AI-native organisations do more than add AI to existing jobs. They rethink the work itself: the outcomes, workflows, roles and capabilities required—and where human judgement, AI and new hires create the most value.
Explore organisation designTechnology adoption is a behaviour change problem, often treated as a technology purchase problem.
The technology can work perfectly and still fail to create impact. People must understand its value, trust it and have the confidence and conditions to use it.
The Convergence Point framework
It begins by understanding why anyone should change—and what needs to be true for that change to happen.
Who needs to change? What problem are we solving? What value will that change create?
What needs to be true? Identify the barriers, resources, trust and conditions required.
What can we try? Learn through evidence, adapt the approach, embed what works and scale.
Not three boxes to tick. A continuous loop of learning and adaptation.
Ways to work together
Fresh, practical perspectives on entrepreneurial leadership, innovation and technology adoption.
Applied sessions that help leaders map work, test assumptions and design how people and AI work together.
Personalised support for founders and technical leaders navigating growth, commercialisation and leadership transitions.
About Laura
Laura Bernal Vergara is a trainer, coach and venture-building specialist who works at the intersection of technology, people and commercialisation.
Over the last ten years, she has worked across startups, universities and large organisations—building ventures, developing entrepreneurial programmes, supporting research commercialisation and helping technical leaders connect innovation with real-world value.
Start a conversation
Whether you are taking technology to market, stepping into broader leadership or designing how people and AI work together, let’s explore what comes next.
laura@convergencepoint.co.uk